NCOA Facts
and Myths
You may have heard the term "NCOA" before, but most likely don't know what it means or how it can help your company save money.NCOA Stands for National Change Of Address. It's a database that the post office maintains with all of the permanet changes of address (COA) filed with the US Postal Service.
Why would you want to use NCOA on your mailings? Consider these facts
- Studies have proven that it is 8 times more expensive to gain a new customer then maintain a current one.
- 40 million americans move every single year.
- NCOA helps reduce undeliverable-as-addressed mail by correcting addresses prior to mailing.
- It prevents duplicate mailpieces or re-mailings after address corrections are received and remailed.
- It reduces your cost by requiring less pieces to complete your mailing.
- Provides the opportunity for faster product/service marketing through accurate mail delivery.
Basically what it comes down to is NCOA is a process that we run prior to inkjet addressing your mail piece and insures that your mail is going to the proper recipient and avoids delays due to having the mail forwarded. If you have any questions or for a quote please feel free to contact us. We have also provided a Frequently Asked Questions about NCOA.
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